Anya Hindmarch
Creating a precise visual and tonal representation for the iconic brand’s transactional site.
Anya Hindmarch
Creating a precise visual and tonal representation for the iconic brand’s transactional site.
Image: © Anya Hindmarch
The Client
Tablet
Image Gallery
Image: © Anya Hindmarch
Homepage
Reduction and jJoy
To emphasise the product and to balance the range's colour range the site uses a warm grey, giving both cohesion and restraint to the experience — whilst allowing product to shine.
Image: © Anya Hindmarch
Image: © Anya Hindmarch
Product listing
Mobile navigation
Product detail page
Mobile
Modules
Simple interactions
In keeping with the brand positioning, the design language is restrained, and has an analogue quality; supporting conversion at all stages.
Image: © Anya Hindmarch
Related products module
Product listing
Image: © Anya Hindmarch
Product gallery