Whistles
Editorialised e-commerce to unite brand, content and commerce into a seamless and directional experience.
Whistles
Editorialised e-commerce to unite brand, content and commerce into a seamless and directional experience.
Video: © Whistles
The client
In context
PDP
Video: © Whistles
Homepage
Sparse Typography
To emphasise the visual content, the design language is kept to a minimum, relying on spatiality and size in the typography for hierarchy and grouping.
Image: © Whistles
Image: © Whistles
Modular sections
Product caroussel
Fields
Icons and navigation
Reviews
Variable image proportions
Image crops are left to the editor to retain the editorially influenced design, allowing a more lively and less aggregated page feel.
Image: © Whistles
Image: © Whistles
Editorial gallery
Editorial listing
Editorial image gallery
Editorial